Retail branding is an essential part to promoting and driving customers through your Service Station. We can offer a complete retail fit-out offer, customising to requirements that each site may bring. Internal and external branding through signage and other related Point of Sale material to ensure your site stands out above the rest. Lowes Petroleum can offer a BP Service Station Retail Branding Offer or a Lowes Select Service Station Branding offer throughout Queensland, New South Wales and Victoria.
Why is Service Station Retail Branding important?
- Consistent brand imagery emphasises quality, performance, reliability and convenience to your customers
- It promotes your site to stand out above the rest
BP Service Station Branding Offer
- BP is a strong global brand that is highly recognised in the Australian market for its commitment to excellent financial, social and environmental performance.
- A reliable supply of quality products supported by the BP fuels guarantee. Where available, you’ll also have access to BP’s lubricant range and the Castrol range of products.
- Access to a well-established national fuel card offer
- The support of BP’s marketing campaigns
- Access to BP’s national buying group
Lowes Select Service Station Branding Offer
- External and internal signage
- Recognised brand
- Reliability of supply
- Quality products – BP bulk fuel & BP & Castrol lubricants
- Bulk Fuel deliveries at competitive